We are looking for a Digital Marketing Executive to join our team.
SEO involves optimizing websites and content to rank higher in search engine results pages (SERPs) like Google. The goal is to increase organic (non-paid) traffic by ensuring that a website appears when users search for relevant keywords.
CRO uses tools like A/B testing, heatmaps, and user feedback to understand user behavior and make adjustments that increase conversion rates.
Local SEO focuses on improving visibility for location-based searches, such as “restaurants near me.”
Skills and Qualifications
A degree in marketing, business, communications
Knowledge of SEO best practices, keyword research tools, and content management systems (CMS) like WordPress.