Job Title: Digital Marketing Executive

Location: Coimbatore,Puducherry

Qualification:

Candidates with certification or training in digital marketing will have an added advantage

Job Description:
We are looking for a dedicated Digital Marketing Executive to support our online marketing activities. The role involves promoting the company’s products and services through digital channels and helping improve the brand’s online presence. The candidate will work closely with the marketing team to plan campaigns, manage social media platforms, and monitor the performance of marketing efforts. The position requires a good understanding of online platforms, creativity in content planning, and the ability to analyze marketing results.

Key Responsibilities:

Plan and execute digital marketing activities across various online platforms

Manage and update company social media accounts with regular posts and updates

Assist in creating content for websites, blogs, and social media pages

Monitor website traffic and track the performance of marketing campaigns

Support search engine optimization activities to improve website visibility

Coordinate with the design team to develop marketing materials

Run basic online advertisements and monitor their performance

Respond to online inquiries and interact with customers through digital channels

Maintain records and prepare reports on digital marketing performance

Stay informed about new tools, trends, and updates in digital marketing

Key Skills:

Good knowledge of digital marketing concepts and online platforms

Familiarity with social media management and content planning

Basic understanding of SEO and online advertising

Strong communication and writing skills

Ability to analyze campaign results and generate reports

Creative thinking and attention to detail

Time management and ability to handle multiple tasks